Construction
Customer-facing time is precious and you only have a narrow window of opportunity to make an impact and get your message across.
Customers are ever more demanding, and informed, so you need to be able to quickly educate, excite and differentiate yourself, making the complex simple and personalising your message so it uniquely addresses your customer’s needs during a conversation.
This is exactly what POP will help you do.
Commercial and residential developers, construction material manufacturers and architects, they’ve all used POP’s interactive digital experiences to connect with customers and communities bringing their products, solutions and projects to life.
Whether you’re talking to customers onsite with a tablet, over a video call or in a marketing suite using a large touchscreen, you can instantly access and personalise the very latest content.
BIM compliant models, site plans, product specifications, regulatory documentation, interactive configurators, 3D models, high-resolution images and video; whatever content you need, to inform and excite, will be at their fingertips.
We made
Significant
market share gains
“The ability of our sales team to access and share engaging content with target customers quickly contributed to significant market share gains.”
Dan Cheung, Marketing Manager, Wienerberger
The strategy behind creating the WOW!
We’ve been there, at the sharp end of manufacturing sales and marketing. We understand the pressure on both, and on buyers to deliver value for their businesses.
Our Customer Success Blueprint™ is our simple yet robust strategic process to get you up running and delivering value as quickly as possible.
It’s designed to uncover what does and doesn’t currently work with your teams and sales, what your business objectives are and those of your customers. It helps to build consensus internally, and unify everybody behind a singular focus to create the very best interactive sales tools.