Case studies
Our new sales tool has made life so much easier, especially in the virtual world! The tool allows me to access and browse all the sales materials I need in one place so that I can easily show, or send them to my customers and colleagues. The app is easy to navigate, looks really professional and allows me to deliver sales materials in an effective way.
Katie Bell, Senior Territory Manager, Coloplast
POP created such a clear and engaging sales tool for me and my customers. It differentiates me from the competition, injects added value and creates empathy
Carol Liburd, Senior Territory Manager, Coloplast
The experience takes our customers on a journey of discovery based on their requirements so that we can work with them to solve their problems and add real value.
Dan Cheung, Marketing Manager, Wienerberger
It was a challenge for us to demo our technology to our customers and ensure that our salespeople were communicating the most relevant and up to date information. POPcomms quickly understood the complexities of our business and the demands of our customers and created an intuitive and well designed interactive sales tool that we can easily update centrally.
Anne-Rieke Schweigatz, Global Product Marketing Lead, Syntegon
The sales tool POP created helps our Customer Account Managers to have much more efficient meetings. The customer journey is polished, allowing them to navigate and tailor the vast amount of content – including heritage, innovation, product range and cocktail recipes – quickly and easily, so conversations continue to flow naturally and are more productive.
Thomas Seymour, Head of UK & Ireland Commercial Capability, Bacardi
The ability of our sales team to access and share engaging content with target customers quickly contributed to significant market share gains in 2020.
Dan Cheung, Marketing Manager, Wienerberger
We’ve reduced the time taken to provide our customers with all the information they need to fulfil their specification, from up to a week to literally minutes. It’s been a massive step change which is demonstrated by our increased market share.
Dan Cheung, Marketing Manager, Wienerberger